Loyalty and Rewards Programs
Smarter Experiences Pay Off With 4x Greater Engagement
- Apply member rewards toward paying down debt
- Add unique value to your rewards program
- Build greater brand loyalty

The Problem
The Solution
Better Outcomes & Benefits
Plug-and-Play Gets You Up & Running.
Points You Can’t See Are Pointless.
Manage and Redeem Easily.
Brand Loyalty That’s Well-Earned.
Tap Into the Top Financial Concerns of Millenials & Gen Z
Engage and command a higher loyalty from a wider pool of customers with a debt repayment loyalty program. Debt has a high social and emotional value that’ll drive customers to want to get social about it.
Say getting out of debt faster is a top priority
Continue engagement after their first redemption
More engagement from borrowers and debt champions
More points are applied toward debt repayment
Loyalty Points That Really Pay Off.

Impact Calculators Add to Debt Success.

PriceChopper is a grocery chain in the northeast with a robust loyalty program that rewards customers each time they shop.
Products Used
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Connect
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Pay
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Finance
The Problem
PriceChopper and TCC Global were looking for new ways to engage their shoppers with their reward points program. Grounded in the wellbeing of the communities they serve, they needed redemption options that provided meaningful value while tapping into experiential and digital solutions. Knowing that student debt impacts 50% of all households in the U.S., PriceChopper wanted to enable their points to make a difference.
The Solution
With Spinwheel, PriceChopper launched the first student loan point redemption option in the Grocery market. The program allowed not only student loan borrowers to use their loyalty points to pay down their student loans, but also their loved ones – parents, relatives, etc. By earning points and redeeming them on a weekly basis, shoppers help themselves or someone they care about get out of debt years earlier while saving thousands of dollars. Student debt contributions quickly became a top redemption option in the PriceChopper Loyalty Program.